Shopify Increases Basic Plan Monthly Pricing from $39 to $49
Shopify updated its monthly tier pricing for standard store subscriptions, increasing the entry-level Basic plan from $39/mo to $49/mo for month-to-month subscribers while keeping annual plans discounted.
Verified State Diff
Comparison Mode:
- Previous State
Basic Plan: $39 USD/month (billed monthly) with 2.9% + 30¢ online credit card rate.
+ Verified New State
Basic Plan: $49 USD/month (billed monthly) with updated reporting features included.
Impact & Verification Analysis
WHO IS AFFECTED
All new store owners signing up after August 2026 and existing month-to-month merchants on their next billing cycle.
WHY IT MATTERS
Directly impacts merchant margins and increases the pressure on early-stage store profitability while signaling Shopify’s strategy to drive annual commitments.
Full Fact Overview
Shopify has quietly adjusted subscription tiers on its primary pricing page. Month-to-month Basic plans now reflect a $10/month increase. Annual commitments remain at a 25% discount to incentivize longer retention.
Multi-Source Evidence Chain (1)
TRACKED ENTITY
Explore all historical Shopify changes